Smaller, over-the-road truck fleets can successfully compete against larger— not to mention mega-sized— motor carriers if their owners think and act big by fully leveraging the reduced footprint of their operations. It’s well known that persons of small stature who use what they’ve learned to earn black belts in martial arts can easily take down bigger, stronger assailants. Just like that, managers of smaller carriers can not only keep a toehold in today’s freight marketplace, but gain the upper hand when they’re smart enough to recognize opportunities they can exploit to their advantage.
- The non-stop travel part of that experience wasn’t so great. But the constant interaction with fleet managers, suppliers, and others related to our industry has been eye opening, educational, and rewarding in so many ways.
- Most decisions a fleet manager makes require deep thought, rigorous analysis of data, and some real-world testing.
- The decisions that you make on a daily basis are specific to your fleet. Hundreds of factors go into that calculus.
“The decisions that you make on a daily basis are specific to your fleet. Hundreds of factors go into that calculus. And no one can possibly understand all the factors that go into those fleet decisions.”